Ho-Ho-Ho: New Holiday Hard Seltzers Are Coming to Boise
As Boise and the Treasure Valley's Official Christmas Music Station and lovers of hard seltzer, we're eagerly waiting for these to arrive show up on store shelves!
Over the course of 2020, many of us have chosen a quarantine drink of choice. I actually met mine at the very beginning of the year, long before anyone could've predicted COVID-19 disrupting our day to day lives in the United States the way it had. For the first time in the decade that I've lived in Idaho, the Famous Idaho Potato Bowl didn't fall on a day where I was on vacation in Ohio or the day of Christmas Wish Marathon. We ended up running into some old friends that brought us back to the VIP tailgate. They were sampling Bud Light Seltzer before its public release. That day, I vowed to never go back to White Claw.
Flash forward to the pandemic. There hasn't been a moment since I found it in stores where it hasn't been stocked in my fridge. Last week, I came across a "remix" twelve pack at the Albertsons by my apartment that happened to include a seasonal flavor, Cranberry. Turns out, that's not the only seasonal flavor the good folks at Bud are working on!
This week they introduced they introduced a "Ugly Sweater Pack" that includes the cranberry flavor along with Peppermint Pattie, Apple Crisp and Ginger Snap in cans designed like ugly sweaters!
These just NEED to be at every (socially distant, responsible) Christmas party in Boise this year! If you see them in the stores, let us know where using the chat feature in the LITE-FM app! You can download it using the box below!