Cash.  Its a necessary fuel needed to chase your passion and build your new company.  Like many entrepreneurs, your personal cash is just enough to cover, well, personal expenses.  What to do?   Read on...

First stop, friends and family.  You're passionate, you have a great idea and maybe even a product.  Who best to recognize your potential than your own family and friends?  Be sure you have your business plan laid out and know your facts and be clear about the risks.  Your inner circle will want to understand what they are getting into and, if things go badly, you can at least take comfort that you fully disclosed.

Debt is not unheard of in the start-up world.  Buying inventory and services you need to sell your product can be financed through credit cards and personal loans.  The personal risk here is high, but if you're confident of your product or service and incoming cash is coming soon, it's an option.  Just sayin'...

Crowdfunding is the awesomest new trend out there.  Sites like Kickstarter, Indiegogo and Peerbackers are funding new startups daily.  Peerbackers even has "Crowdfunding Academy" where you can attend seminars and classes online that teach you how to grow the money you raised.  And that's the point isn't it?

There's more funding opportunities than ever before.  Be bold, go find it.  I haven't even begun the topic of Angel Funding...  That comes next time.

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